[vc_row content_placement=”bottom” content_text_aligment=”center” simple_background_color=”rgba(255,255,255,0.01)” css=”.vc_custom_1622400484328{padding-top: 0px !important;padding-bottom: 20px !important;background-color: #b2b2c1 !important;}”][vc_column css=”.vc_custom_1618680674580{padding-top: 0px !important;padding-bottom: 0px !important;}”][edgtf_elements_holder holder_full_height=”no” number_of_columns=”two-columns” switch_to_one_column=”” alignment_one_column=””][edgtf_elements_holder_item item_padding=”0 15%”][vc_column_text]Supported by: Innovate UK Edge – Innovate2Growth Programme[/vc_column_text][/edgtf_elements_holder_item][/edgtf_elements_holder][/vc_column][/vc_row][vc_row content_placement=”bottom” content_text_aligment=”center” simple_background_color=”rgba(255,255,255,0.01)” css=”.vc_custom_1619386464398{padding-top: 0px !important;padding-bottom: 0px !important;background-color: #e5e5ea !important;}”][vc_column css=”.vc_custom_1618680674580{padding-top: 0px !important;padding-bottom: 0px !important;}”][edgtf_elements_holder holder_full_height=”no” number_of_columns=”two-columns” switch_to_one_column=”” alignment_one_column=””][edgtf_elements_holder_item item_padding=”34px 0″ item_padding_1367_1600=”15px 15%” item_padding_1025_1366=”15px 15%” item_padding_769_1024=”15px 0″ item_padding_681_768=”15px 0″ item_padding_680=”15px 0″][vc_single_image image=”16750″ img_size=”full” alignment=”center”][edgtf_separator border_style=”” color=”#c0b870″ width=”100%” thickness=”1″ top_margin=”20px” bottom_margin=”10px”][vc_single_image image=”20057″ img_size=”full” alignment=”center” css=”.vc_custom_1631909271631{padding-top: 10px !important;padding-bottom: 10px !important;}”][/edgtf_elements_holder_item][/edgtf_elements_holder][/vc_column][/vc_row][vc_row row_content_width=”grid” css=”.vc_custom_1631909350990{padding-top: 60px !important;padding-bottom: 100px !important;}”][vc_column][edgtf_elements_holder holder_full_height=”no” number_of_columns=”two-columns” switch_to_one_column=”1024″ alignment_one_column=””][edgtf_elements_holder_item item_padding=”0 15% 0 0″ item_padding_769_1024=”5%” item_padding_681_768=”5%” item_padding_680=”5%”][edgtf_section_title position=”” title_tag=”” disable_break_words=”no” tagline=”digital personalisation” title=”The algorithm” button_link=”https://lacomete.edge-themes.com/product/black-boots/” title_italic_words=”5″ button_top_margin=”47″][vc_column_text css=”.vc_custom_1630496113217{padding-top: 20px !important;}”]

The goal of developing a new algorithm was to bring fashion to a personal level by creating a garment match technology that breaks through traditional shopping experiences.

With Yours.Truly., we aim to take fashion personalisation to a whole other level and prioritise the customers’ individual colours to create a unique fashion collection for each of them. These collections are colour-matched, custom lists of fashion pieces, making fashion a truly personal experience, hence the name, Yours.Truly.

The platform cuts through the noise and the biases by offering an objective and science-based methodology for the customers to discover their own connection to colours and fashion.[/vc_column_text][/edgtf_elements_holder_item][edgtf_elements_holder_item item_padding=”0 15% 0 0″ item_padding_680=”0 5%” item_padding_681_768=”0 5%”][vc_single_image image=”11545″ img_size=”full” css=”.vc_custom_1618684034112{padding-top: 40px !important;}”][/edgtf_elements_holder_item][/edgtf_elements_holder][/vc_column][/vc_row][vc_row row_content_width=”grid” css=”.vc_custom_1618683360864{padding-top: 0px !important;padding-bottom: 100px !important;}”][vc_column][edgtf_elements_holder holder_full_height=”no” number_of_columns=”two-columns” switch_to_one_column=”1024″ alignment_one_column=””][edgtf_elements_holder_item item_padding=”0 15% 0 0″ item_padding_769_1024=”0 5%” item_padding_681_768=”0 5%” item_padding_680=”0 5%” custom_class=”hide-mobile”][edgtf_animation_holder animation=”edgtf-grow-in”][vc_single_image image=”11357″ img_size=”full” alignment=”center” css=”.vc_custom_1619386954425{padding-top: 0px !important;padding-bottom: 40px !important;}”][/edgtf_animation_holder][/edgtf_elements_holder_item][edgtf_elements_holder_item item_padding=”0 0 0 0″][edgtf_section_title position=”” title_tag=”” disable_break_words=”no” tagline=”the best of fashion” title=”The curation” button_link=”https://lacomete.edge-themes.com/product/black-boots/” title_italic_words=”4″ button_top_margin=”47″][vc_column_text css=”.vc_custom_1630496207300{padding-top: 20px !important;padding-bottom: 40px !important;}”]

Yours.Truly. champions small, independent fashion houses, offering them a channel to show and sell.

We also highlight fashion entities, who achieved sustainability improvement, focusing on environment, fair trade and/or labour issues, on the top of their excellence in design.

The brands recommended are premium, top quality labels whose designers have achieved recognition of their approach towards quality and customer care. They own:

  • Unique, recognisable designs.
  • High quality, environment friendly materials that promote fair labour.
  • Refined manufacturing processes, with a high-end finish.

[/vc_column_text][/edgtf_elements_holder_item][edgtf_elements_holder_item item_padding=”0 15% 0 0″ item_padding_769_1024=”0 5%” item_padding_681_768=”0 5%” item_padding_680=”0 5%” custom_class=”hide-desktop”][edgtf_animation_holder animation=”edgtf-grow-in”][vc_single_image image=”11357″ img_size=”full” alignment=”center” css=”.vc_custom_1619386954425{padding-top: 0px !important;padding-bottom: 40px !important;}”][/edgtf_animation_holder][/edgtf_elements_holder_item][/edgtf_elements_holder][/vc_column][/vc_row][vc_row content_text_aligment=”center” css=”.vc_custom_1610321730112{padding-top: 0px !important;padding-bottom: 100px !important;background-color: #d8d086 !important;}” el_class=”interest-subs”][vc_column css=”.vc_custom_1610321736056{padding-top: 0px !important;}”][vc_column_text css=”.vc_custom_1619388339810{padding-top: 10px !important;padding-bottom: 20px !important;background-color: #c0b870 !important;}”]

Join today, to begin your fashion discovery!

[/vc_column_text][edgtf_elements_holder holder_full_height=”no” number_of_columns=”one-column” switch_to_one_column=”” alignment_one_column=””][edgtf_elements_holder_item item_padding=”100px 15% 0″][edgtf_button text=”Register | £95″ target=”_self” icon_pack=”” font_weight=”” text_transform=”” link=”https://yourstruly.fashion/register/” color=”#ffffff” hover_color=”#000033″ background_color=”#000033″ hover_background_color=”#ffffff” border_color=”rgba(0,0,0,0.01)” hover_border_color=”rgba(0,0,0,0.01)”][vc_column_text css=”.vc_custom_1619472492906{padding-top: 10px !important;}”]

One-off registration fee for a lifetime access.

Secure payment via PayPal, with full money back guarantee.

[/vc_column_text][vc_single_image image=”16812″ img_size=”full” alignment=”center”][/edgtf_elements_holder_item][/edgtf_elements_holder][/vc_column][/vc_row][vc_row content_placement=”top” css=”.vc_custom_1631909585446{padding-top: 60px !important;padding-right: 5% !important;padding-bottom: 140px !important;padding-left: 5% !important;background-color: #ffffff !important;}”][vc_column][edgtf_section_title position=”center” title_tag=”” disable_break_words=”no” tagline=”For techies only” title=”Deep dive” button_link=”https://lacomete.edge-themes.com/product/black-watch/” title_italic_words=”3″ button_top_margin=”47″][vc_column_text css=”.vc_custom_1630496264960{padding-top: 20px !important;padding-right: 20% !important;padding-bottom: 60px !important;padding-left: 20% !important;}”]

Fashion is art and science. Yours.Truly. is here to bring revolutionary garment match technology to the industry, opening the door to possibilities. This technology  is an innovation of InFashion Technologies Ltd.

[/vc_column_text][edgtf_elements_holder holder_full_height=”no” number_of_columns=”two-columns” switch_to_one_column=”1024″ alignment_one_column=””][edgtf_elements_holder_item item_padding_1025_1366=”0 10%” item_padding_769_1024=”0 10%” item_padding_681_768=”0 10%” item_padding_680=”0 10%” item_padding_1367_1600=”0 15%” item_padding=”40px 15% 0 15%”][vc_column_text css=”.vc_custom_1630496279975{padding-bottom: 20px !important;}”]The history of the research and development:[/vc_column_text][edgtf_icon_with_text type=”icon-left” icon_pack=”dripicons” dripicon=”” title_tag=”” title=”The math” custom_icon=”11557″ text=”From science, we know that colour harmony is measurable. There are formulas, rules and patterns to build colour harmonies with different impacts (Nemcsics, 1990).”][edgtf_separator border_style=”” thickness=”20″][edgtf_icon_with_text type=”icon-left” icon_pack=”dripicons” dripicon=”” title_tag=”” title=”The aesthetics” custom_icon=”11558″ text=”From art, we know that our facial colours are part of a harmonious colour composition. When artists paint, they use colours that are in harmony with their facial colours (Itten, 1961).”][edgtf_separator border_style=”” thickness=”20″][edgtf_icon_with_text type=”icon-left” icon_pack=”dripicons” dripicon=”” title_tag=”” title=”The merge” custom_icon=”11559″ text=”By putting together what art and science bring into our visual understanding, we could create a method of generating a matching palette for people’s natural colours (Szabo-Sudi, 2020).”][/edgtf_elements_holder_item][edgtf_elements_holder_item item_padding_769_1024=”5%” item_padding_681_768=”5%” item_padding_680=”5%” item_padding=”0 25% 0 0″][edgtf_animation_holder animation=”edgtf-grow-in”][vc_single_image image=”11544″ img_size=”full” css=”.vc_custom_1619388247466{padding-top: 40px !important;}”][/edgtf_animation_holder][/edgtf_elements_holder_item][/edgtf_elements_holder][/vc_column][/vc_row]